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Católica Porto Business School (CPBS)

A double preparation for life

Católica Porto Business School (CPBS) is the main reference in economics and management in northern Portugal, with a reputable offer in undergraduate, master’s and executive education.

The Double Degree in Management and Law is one of its greatest innovations, having a large success in the job market. In this sense, and to strengthen the Brand, CPBS has partnered with Rock in Law (RiL) – a benefit event promoted by the main law firms – developing marketing activations in RiL latest editions, including a web based digital scratch card that awards the benefit in each contestant, creating, at the same time, new leads for the University.

In addition to these Actions for the Double Degree in Management + Law, Cupido has worked (in partnership with Equador) on several tactical and strategic communication initiatives for CPBS.

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